April 06, 2017
Dear MOVA Family,
2 weeks ago we realized we did not have any photos of people riding a bicycle in a city with our MOVA Jacket. Like good pro-looking pictures. But we are not professional models. Actually we are not models at all. Still, we know about design, composition and photography. At MOVA we have a strong DIY Philosophy we thought "let's go for it".
So yesterday we woke up at 4.30AM went to shoot some pictures :) This are actually photos I took when another photographers was taking picture. The official photos will come out in those days after a post-edition process.
We actually thought: Hey that's so cool to have real urban cyclists on our pictures. We should keep on working with non-models urban cyclists :) And we did it for real.
Here are a picture from the behind the scene:
Laura is giving some biscuits to Daniela while Daniela is holding Juan David who is shooting a picture of me in the stairs
Regarding the products and in particular the jacket here are the last news:
First of all we are very happy to see your positive responses regarding the waterproof zippers! That's great! THAT's FANTASTIC! :D We love that you loved the idea!! We will show you the first prototype with integrated waterproof zippers soon.
Many of you have been asking for adding extra stuff to their existing pledge such a the sweater or jersey. This will be possible! No worries. It's actually a very good strategy because the shipping costs are very expensive for one item. Since you will anyway receive your Jacket, adding an extra item for you is not that expensive. It's a win-win situation :)
Also, some of you asked for an extra jacket they wanted to offer to a friend, wife or a girlfriend. It's also possible. You will have an extra possibility to add an extra jacket to your actual pledge on the 14th of April.
You will receive the survey on the 14th of April. You will have to tell us your address, phone number, jacket, sweater and jersey sizes. It will also be for you the only possibility to add extra stuff to your pledge!
plenty of love to everyone & RIDE IN PEACE
Roland
PS: For more pictures of this photoshoot be sure to follow us on http://instagram.com/movacycling
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